Blogs with large followings often have RSS feeds, which means that their readers can subscribe to them. When it comes to guest posts, you want to establish yourself as an expert and give readers a reason to read more of your content. Make sure your posts are actionable and not just self-promotional. Guest posts that are useful to readers and have a strong editorial focus will do best. Here are a few tips for finding quality guest posting opportunities.
Find blogs with a wide audience
In order to find blogs with a large audience, you need to know the domain authority. Domain authority is the key metric used by guest bloggers when assessing the value of a website. The closer the DA score of a site is to 100, the higher its rank. The more visitors a website receives, the higher its rank, so it makes sense to target smaller blogs first. You can also use the Moz Open Site Explorer tool to find websites’ DA scores.
Another way to find blogs with a large audience is to use social media to seek out guest posting opportunities. Ask your friends and family who have blogs and ask them if they know someone who’d like to have your piece published. If you have second tier connections, you might not feel comfortable e-mailing them directly. But social media such as Facebook and Twitter are less opportunistic, which may make it easier for you to get guest posting opportunities.
Write high-quality guest posts
To write high-quality guest posts for potential guest posting sites opportunities, you must first understand the audience that you want to reach. Guest blogging is a great way to reach your target audience and build authority in your industry. It can also boost your site’s SEO, because reputable sites will link to it, improving its search engine ranking. Plus, it can lead to more email subscribers. But it’s important to keep in mind that guest blogging is not for everyone. Whether it’s a blog or a podcast, you should carefully choose the target audience for your posts.
First, find out which sites your competitors have written for. These websites will have specific guidelines, such as keeping the post under 1000 words and including five internal links. Take notes, and then begin your research. Browse the site’s content to identify gaps in their content. Consider incorporating your own unique perspective. Once you’ve identified potential topics, it’s time to approach the blogs for guest posting opportunities. If you want to generate more leads and increase traffic, write high-quality posts for guest posting opportunities.
Optimize anchor text
One of the most important factors of any SEO campaign is anchor text. While using keyword anchors is fine for search engine optimization, it’s not the best idea to use them in guest posts. The purpose of the anchors is to be relevant to the content of the guest post. For example, if you are writing a guest post for a blog, use the anchor text “Alexa or Siri” in your guest post title.
While keyword-rich anchor text is a popular SEO strategy, it’s important not to overdo it. While it’s possible to get away with using more keywords than you need, Google’s algorithm penalizes over-optimized anchor texts. In fact, it has been reported that Google’s algorithm changed numerous times. Many brands experienced massive traffic dips when the algorithm changed. This can mean a drop in revenue for your business. It’s important to find the right balance of anchor text for guest posting opportunities and avoid getting penalized for over-optimization.
Contact blog owners
Once you’ve established your writing skills, the next step is to contact blog owners for potential guest posting opportunities. Begin by creating a spreadsheet with the name of each blog, contact details, domain authority, and any guidelines they have for guest posting. You can also include notes on how to best contact blog owners. Alternatively, you can use Google to find bloggers in your niche and create keyword combinations. Once you’ve contacted a few blogs, you can follow up via email or social media to follow up.
Once you’ve identified a few blogs, follow their guidelines and contact them. Follow their social media accounts and comment on their posts. Don’t forget to send them a thank-you email as well. If they don’t reply, you can try another blog with the same niche as them. That way, you’ll be sure to get a response and promote your blog. After your guest posting experience, you’ll know how to get link insertion from them.